On the NBA front, rumors are spreading throughout the industry that the league is now looking to sell genre-specific exclusives once current deals expire, meaning they want one company to publish sims (NBA Live, NBA 2K5), one to publish street-style games (NBA Street V3, NBA Ballers), and one to publish portables. Sources tell IGN Sports that there is already some major money on the table for each deal, and it will be interesting to see how it all shakes out. The NBA has rejected initial bids for the all-encompassing exclusive, taking the competition from the courts to the negotiating table.
Since EA produces mostly arcade NBA-style games, does this mean the NBA Live series will vanish?
