Thu Jul 19, 2007 3:30 am
IGN: There aren't many people that are aware of Mr. Moore's sports past or sports history. Wouldn't this be somewhat of a different direction for him?
Riccitiello: Actually, it's not. In his youth, Peter was a professional soccer player. From there, he was at Reebok, and led all their sports marketing and ultimately was their global head of marketing in the sports business. Then he went to SEGA to compete against EA in sports, and this is the first time (the Microsoft stint) that he hasn't been in the direct line of fire on sports for his entire career since he was fifteen. He's the kind of guy that when you ask him, 'Who's the fitness trainer for the Chicago Bulls,' he'll know. He's beyond deep on sports: he knows all the commissioners, the folks that run the league, etc. It's been a key part of his life, and while I didn't necessarily need to get a guy or a gal that keeps track of box scores, it's good to get somebody that's that deep on sports.
Thu Jul 19, 2007 9:20 am
Thu Jul 19, 2007 10:24 am
Thu Jul 19, 2007 11:17 am