New team logos for the 2011 season

Press release from the official website.

The Golden State Warriors unveiled a new logo, color scheme and branding elements today, all of which bring together the past and future of one of the National Basketball Association’s longest tenured franchises. The new look was officially unveiled earlier today with the launching of the team’s redesigned website – http://www.warriors.com.

The Warriors’ new primary logo salutes the team’s Bay Area past and links to the exciting prospects of the organization’s future. A silhouette of the yet-to-be-completed Eastern Span of the Bay Bridge is the focal point of the design and a direct spin-off of “The City” logo, one of the most popular emblems in the history of professional sports. Depth was added to the circular band portion of the logo – taken directly from the original model – to provide a modern customization of the graphic design. The simple, yet sleek, design of the Warriors new logo is the result of an 18-month creative and marketing collaboration between the Warriors, the National Basketball Association and adidas – the official outfitter of the NBA.

“This new logo pays homage to our organization’s rich history and unique standing in the Bay Area sports community,” said Warriors’ President Robert Rowell. “The throwback uniforms we’ve worn as part of the NBA’s Hardwood Classics initiative in recent years have been extremely popular with our fans, and we set out to design a new look that was clean and traditional in that same spirit. We are grateful to the NBA and adidas for providing us with a magnitude of creative freedom, along with invaluable expertise, during this process.”

Certainly very...retro. I kind of liked the designs they had up until last season, including their jerseys. The new ones...again, a bit too old fashioned.

Screw OKC. Bring back Thunder!

Also Orlando has slightly changed new logo. Press release

Logo itself:

I like that, it's modern and doesn't feel like too drastic a change. I suppose you could argue that the Warriors' logo has a "classic" feel, but to me it seems just a bit too dated.

I'd like to see the Warriors jersey in real life, don't really like it.

The Magic logo looks cool, matches their jerseys and unlike many other teams, going for a more modern look.

The Jazz also have updated their logo, also bringing some retro feeling.

Meh, I'm not digging those new Warriors jerseys. They should've kept the ones from last season as it served as a remembrance of the Warriors team that beat the hell out of the Mavericks in the Playoffs.

I love the new/old Warriors logo. Looks sick. Jerseys colour scheme is a bit too similar to Denver though.

Heard about the Jazz as well, but what I've seen wasn't so dark. Here's another view of the Jazz logos:

If there is one team that needs to be changing their entire logos, I'd say it's the Grizzlies.

Anyways, I like the retro look of that logo for GS. Perhaps, I'm just old skool maself.

What is it with teams changing their logos to bring back the retro look? Quite a lot of teams has been doing that as of late.

I like the Jazz ones.

I like the Warriors new logo better than the old one, but they could've at least used a contemporary typeface instead of going full-on 1970s.

The Jazz did it right, and they now have the best logo in the NBA.

What was wrong with the old Warriors logo(s)? These:

The blue dude in the logo has been banned by the NBA or any object that is related to thunder not allowed, except for the OKC Thunder.

If there is one team that needs to be changing their entire logos, I'd say it's the Grizzlies.

I'd say the Thunder before the Grizzlies.

I like the new Jazz logos, just a simple colour scheme update. Good move.

The blue dude in the logo has been banned by the NBA or any object that is related to thunder not allowed, except for the OKC Thunder.

The W in the other logo has thunder too. The blue dude got his feelings hurt.

I really like the Jazz one, it looks quite fresh. I wasn't much of a fan of their navy blue look.

The GS one though, not a fan at all. Not the logo and not the blue.

Same here, the old logo and jersies were a lot better.

Well I wasn't much of a fan of their old color scheme either, but I guess if I had to pick between the two I'd indeed pick the previous one.

It still looks better than the Nuggets jersies, whenever I watched Juwan Howard & Antonio McDyess in them all I thought of was poo.

Antonio McDyess (in his prime) > You (Jackal)

I don't doubt that for a second, even Howard's 16-17 foot jumper was sweet as hell but those jerseys...oh those horrid jerseys.

Every time I see that jersey I'm immediately reminded of Nick Van Exel. He doesn't look like poo, but he looks weird enough I guess.

do anybody know when cavaliers are going to unveil their new uniforms?

http://img189.imageshack.us/img189/7254/warriorsz.png

Warriors: logo and jersey looks too retro, I liked the previous ones better. The new one should have been a 3rd jersey. BTW, it looks too similar to the Pacers jersey.

Magic: Not a drastic change, going more modern along with one of the best looking jerseys in the league IMO.

Jazz: I was really happy when the Jazz changed their colors and jerseys last time. I guess the new colors are more original, but until I see the jerseys with those new colors I'm still undecided.
BTW, can someone make a small photoshop preview of the home & away jerseys?

@thunder-okc, where did you hear that the Cavs are changing their jerseys?

Last edited by yosifun on Mon Jul 19, 2010 11:15 pm, edited 1 time in total.